Our team, a logistics-focused digital services provider is growing, and we’re looking for a Google Ads Expert to join us.
Compare The Carrier is a leading USA logistics marketing platform that compares rates from the best Shipping Companies to help customers choose the right transport partner for their needs.
Are you an experienced Google Ads Manager / PPC Expert with a proven track record in lead generation? We’re looking for a professional skilled in Google Ads, Bing Ads who can drive high-quality leads.
Key Responsibilities: * Lead Generation Strategy Development:
Design, implement, and optimize lead generation strategies across Google Ads and Bing Ads with conversion setup and GTM management.
Focus on scaling high-quality lead volume while optimizing for conversion rates and lowering cost-per-lead (CPL). * Campaign Execution and Optimization:
Oversee end-to-end campaign management and continuously optimize campaigns for higher ROI and conversion rates.
Drive A/B testing and data-driven adjustments to maximize the impact of campaigns. * Analytics and Reporting:
Monitor and report on KPIs related to lead acquisition, user engagement, CPL, and ROAS.
Use data insights to refine strategies and provide actionable recommendations.
Key Qualifications: * Expertise in Google Ads, Bing Ads, Conversion Setup, and GTM: Extensive experience managing high-impact Google Ads campaigns, with hands-on proficiency in conversion tracking and Google Tag Manager. * Data-Driven and Strategic: Proficient in analytics tools (e.g., Google Analytics, Clarity, etc.) to guide decisions and optimize performance. * USA Market Experience: previous experience on USA market is a must. * At least Upper-Intermediate English: Strong written communication skills for effective collaboration and reporting to stakeholders.
Would be a Plus: * Logistics niche experience. * Experience with B2B products. * Knowledge of marketing automation and CRM systems.
Fully remote position | Friendly supportive team
Please attach your CV and desired compensation rate, thank you!