About Us nove8 is a young tech company focused on mobile apps, from pet care to lifestyle. We build products that help people live, work, and connect in meaningful ways. Today, we explore new directions, experiment, and create meaningful digital experiences for people around the world. We care about what we build and how we build it, value fairness and trust, and believe that teamwork and curiosity help us move forward together. About the Role At Woofz, we’re launching a new e-Commerce direction and are looking for an e-Commerce Lead to help build it from the ground up. You’ll play a key role in shaping the strategy, launching the first product lines, establishing scalable processes, and driving business growth together with the team. This is a high-impact role with plenty of ownership, where you’ll combine strategic thinking with hands-on execution and have a real opportunity to influence the future of a growing business.
What We’re Looking For * 4+ years of experience in e-Commerce, with a track record of building or scaling a D2C/eCom business (bonus points if you’ve launched one from zero) * Direct P&L ownership experience — you’re comfortable with unit economics, margins, and forecasting, not just marketing execution * Strong knowledge of Shopify or similar e-Commerce platforms, and hands-on experience with day-to-day e-Commerce operations (fulfillment, customer support, etc.) * Experience with social media and email/lifecycle marketing * Experience managing or building a team (2-3+ people) * Working knowledge of Google Analytics and other reporting/analytics tools * Solid market research skills * Comfortable operating with a lot of ambiguity — this is a build-from-scratch role, so initiative and self-direction matter more than a playbook * English level enough for daily communication with international partners/suppliers
What You’ll Do * Build the e-Commerce department from scratch: define the go-to-market, category, and platform strategy, and set up the operational foundation (tools, processes, workflows) * Own the P&L for the e-Commerce line — pricing, unit economics, margins, and growth targets * Launch the first product line(s) and iterate based on market feedback and performance data — Hire, onboard, and lead a team of 2-3+ specialists (growing with scale) across areas like marketing, operations, and content * Build marketing strategy and roadmaps to drive sales growth, including paid, organic, and lifecycle channels * Set up post-purchase and retention flows (email, push, SMS) to maximize LTV * Establish analytics and reporting so the team can make fast, data-informed decisions * Conduct market and competitor research to keep the offering ahead of best practices * Continuously improve operational processes: web pages, order fulfillment, customer support, ads reporting
Nice to have — Experience with subscription/DTC physical products
— Experience selling on marketplaces (Amazon, Etsy, etc.)
— Basic knowledge of HTML/CSS
— Experience in the pet industry
— Understanding of eCommerce site UX best practices Our Benefits * Time-off Policy — unlimited Out of office days * Remote or Hybrid work. The choice is yours! * Sport and education compensations * Psychologists compensation * Language courses compensation * Co-working compensation * Health insurance * 100% Sick Leave Compensation * Team buildings and offsites (Spain, Italy, Poland and other) * Merch * Birthday presents
