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Join XQL Group
XQL Group is a B2B growth marketing agency helping technology companies build authority, increase visibility, and generate qualified pipeline through SEO, AI Search, and content marketing. We’ve partnered with 60+ international tech companies, including Computools, KitRUM, DBB Software, WeSoftYou, Synebo, and Cieden, generating over $30M in CRM-tracked marketing revenue.
As we continue to grow, we’re looking for a Link Building Specialist to join our team and help build strong backlink profiles and meaningful partnerships for our clients across the US and European markets.
Responsibilities
* Identify relevant websites, blogs, media, and niche communities for link placements and outreach opportunities.
* Build and maintain long-term relationships with editors, website owners, marketers, and content managers.
* Secure high-quality guest posts, link insertions, and brand mentions through personalized outreach.
* Launch, manage, and optimize link building campaigns for B2B SaaS, software development, and technology companies.
* Work closely with Fractional CMOs and Content Writers to execute outreach strategies aligned with clients’ marketing and business goals.
* Coordinate article placements and ensure content is published on relevant, high-authority websites.
* Continuously research new outreach opportunities, partnership ideas, and link acquisition strategies.
* Monitor backlink quality and campaign performance using SEO tools.
Requirements
* 1+ year of commercial experience in Link Building, Outreach, or Off-page SEO.
* Strong communication and negotiation skills.
* Upper-Intermediate (B2) English or higher.
* Experience working with outreach and SEO tools (Ahrefs, Semrush, BuzzStream, Instantly, or similar).
* Good understanding of SEO fundamentals and backlink quality metrics.
* A proactive mindset, attention to detail, and the ability to manage multiple outreach campaigns simultaneously.
* Experience working with software development companies or other IT businesses will be a strong advantage.
Nice to Have
* Experience working with Reddit (community engagement, outreach, or brand promotion).
* Understanding of LLMs and AI-powered search platforms such as ChatGPT, Gemini, Claude, or Perplexity.
* Experience increasing Brand Visibility through Digital PR, brand mentions, and authority-building initiatives.
* Background in SEO, content marketing, or copywriting.
What You’ll Appreciate About XQL Group
* Work on international B2B technology projects with well-known clients.
* Competitive and stable compensation with regular salary reviews based on your performance and growth.
* Freedom to bring new ideas, experiment with outreach strategies, and make a real impact.
* A culture focused on learning, ownership, and professional growth.
* 20 paid vacation days and 5 paid sick days annually.
* A supportive team built on trust, collaboration, and open communication.
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