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About product
Memowrite is a web-based platform that helps people turn their life stories into professionally crafted, printed hardcover memoirs — and leave a legacy that outlives them. Users answer guided prompts and add photos, while Memowrite’s editorial team shapes it all into a beautifully designed keepsake book that families treasure and pass down for generations. No writing skills required — just the memories worth keeping.
The product is part of Kilo Group (UAB Kilo Grupė) — a Lithuanian digital health and wellness ecosystem, one of the fastest-growing companies in Europe (FT1000 ranking), with 15+ products and 4M+ customers worldwide. Offices in Vilnius, Barcelona and other European cities.
About the Role
We’re looking for a User Acquisition Manager to join the Memowrite marketing team. This is a high-impact individual contributor role with a clear path to team leadership. You’ll be working with real budgets — $ХM+ month.
We already have unit economics. We’re not at the R&D stage — we’re scaling. Your job is to make that scaling efficient, measurable and fast.
What You’ll Do
* Manage and scale paid acquisition campaigns primarily on Meta, with expansion to Google Ads and other channels
* Work in parallel on two streams: creative hypothesis testing (in collaboration with the creative team) and audience/targeting optimization
* Collaborate closely with the CRO team to improve conversion across the funnel
* Brief the creative team on hypotheses and contribute to the creative direction — you don’t produce creatives, but you know what works and why
* Track, analyze and report on performance using internal analytics and attribution tools
* Contribute to evergreen campaign strategy and seasonal activations (Black Friday, Q4)
* Identify new audience segments and geos for scaling
What We’re Looking For
Must Have
* 2–4+ years of experience in paid user acquisition (Meta — must)
* Experience managing budgets of $300K+ monthly. You will be working with $1M+ monthly spend.
* Strong understanding of white-hat verticals — no gambling, no grey niches
* Hands-on experience with web funnels and subscription-based products
* Confident working with analytics: Looker Studio, Tableau, Power BI or similar
* Understanding of attribution models — experience with tools like Northbeam, Triple Whale or similar
* Experience collaborating with creative and CRO teams
* Fluent English (working language of the team)
Nice to Have
* Experience with user acquisition automation and auto-rules is a plus
* Experience with Google Ads
* Applovin experience — strong plus
* Additional European languages (Spanish, French, German, Italian, Portuguese)
* Experience across multiple geos and audiences
What We Offer
* $300K—$1M+ monthly budget to manage — real scale from day one
* Clear path to leadership: this role can grow into leading a media buying team
* Quarterly performance bonus tied to company results
* A small, focused, non-toxic team — fast decisions, no bureaucracy
* Office in Vilnius or Barcelona — or fully remote (GMT+3 preferred)
* Annual international work retreats
* Part of Kilo Group ecosystem — strong infrastructure, advanced tooling, senior talent around you
Hiring Process
* Screening Interview — toogeza
* HM Interview
* Test task (3 days)
* Bar-raising Interview
* Offer
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