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Описание: |
Kolo is a fast-scaling crypto fintech, processing $20M+ in monthly volume and growing 10x year-over-year. We rank in the global top 5 on Dune by on-chain card volume, with B2B clients including 5 unicorns .
We’re building the settlement layer between crypto and the real economy — enabling business cards, multi-currency payouts across 40+ countries, and the API that will power autonomous AI agents spending stablecoins at fiat-only merchants.
Team: 40 people. AI-first culture. High ownership, fast execution
We are looking for a Technical Marketing Manager 1. SEO/GEO Owner of the SEO/GEO infrastructure within the Streamlit app (where SEO/GEO and shill automation are managed). * Technical audits and code-level improvements (via Claude Code) * Page and content review: relevance, consolidation, removal of redundant content * Execution backlog: creation, proofreading, and publishing of posts * GEO for AI search (ChatGPT, Perplexity, AI Overviews) + mention tracking * Reporting with actionable insights
2. Paid Ads Infrastructure * Audit of legacy setup from Hex, redesign of the pipeline with automation (agent via Claude Code CLI) * Hypothesis testing, A/B testing, control of creatives and audiences * Budget, ROAS, CAC — tracked weekly
3. Creatives & UGC * Writing briefs for designers, oversight, and iterations * Higgsfield — generation of reference videos/statics, testing visual angles * Influencer platforms (Collabstr, AI Influencers, etc.): sourcing UGC, placements, tracking * Library of winning creatives, targeting by CPM/CPI/engagement, scaling or cutting
4. Triggered Campaigns * Maintaining retention flows for drop-offs in the funnel (pending payment, KYC, etc.) * Segmentation via Hex (SQL), campaigns in Telegram and email * A/B testing for copy/timing, recovery rate metrics
5. Shill * Monitoring every 2–3 days, adapting keyword search * Full review of AI-generated comments — removing AI markers, fact-checking * Identifying further automation opportunities
6. Competitors Weekly: analyze competitors’ activities across ads, SEO, creatives, UGC, partnerships, etc. — generate hypotheses and compile summaries 7. Ambassador Program (ambassadors.kolo.xyz) * Performance tracking, iteration using Claude — Git — Vercel — Supabase stack * Adapting to dynamic business needs (e.g. boosting referral programs)
Cross-functional Requirements * Skills: understanding of basic SQL (Hex), Git/GitHub, Streamlit/Next.js (at the level of making edits), Claude Code, AI tools, experience optimizing such infrastructures and ensuring security * Creative judgment: ability to distinguish strong creatives from weak ones and provide clear feedback (incl. to Claude) * Autonomy: ability to make independent decisions within the scope of responsibilities * Unified weekly dashboard across all направления (SEO, ads, retention, shill, UGC) + process runbooks * Compliance awareness: understanding risks related to Meta, Google, Telegram in crypto marketing
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