Project Description We are an early-stage B2B company in the outsourcing space, growing fast and building a steady inbound pipeline through content. The product is already live, and we now need consistent, high-quality blog content that explains complex topics clearly and brings qualified traffic. This role is fully focused on execution — writing, scaling, and improving content output using modern AI workflows. Responsibilities * Write and publish SEO-focused blog articles (2–4 per week) * Create long-form, structured content around outsourcing, operations, and tech-related topics * Translate complex, technical ideas into clear, readable content * Build scalable content workflows using AI tools (research, outlining, drafting, editing) * Repurpose articles into supporting formats (email, short-form summaries) * Optimize existing blog content based on performance data * Work with internal team to extract insights and turn them into articles * Ensure consistency in tone, structure, and publishing cadence
Skills Required * Proven experience in B2B content marketing (blog-first focus) * Strong writing and editing skills in English * Ability to work with technical and operational topics (outsourcing, processes, systems) * Solid understanding of SEO (search intent, structure, keyword usage) * Experience with AI copywriting tools (Claude or similar) * Ability to build efficient AI-assisted content workflows * Experience working with CMS platforms (WordPress, or similar) * Basic analytics skills (Google Analytics, Search Console, or similar)
Technology Stack Used * CMS (WordPress or similar) * SEO tools (Ahrefs or alternatives) * AI tools (Claude) * Google Analytics / Search Console * Slack
Team composition * Marketing Lead * Content Marketing lead * Designers * Developer * Sales Team * Product Team