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Описание: |
As we expand our presence across multiple markets, we are looking for a Brand Marketing Team Lead.
In this role, you will shape the brand from strategy to execution, make it recognizable on global markets, and lead a team of brand managers to create campaigns that drive real business impact.
Join us and take the lead in brand development, where your expertise will directly influence global processes and business scaling.
Responsibilities
* Develop and execute brand growth strategies to strengthen brand recognition and market position
* Lead a team of brand managers, support their development, and ensure effective project execution
* Monitor campaign performance and brand KPIs, prepare reports, and implement improvements to achieve better results
* Coordinate work with other departments, external partners, and agencies to execute campaigns and achieve brand objectives
* Ensure consistency across all brand materials and communications, and develop content that reflects the brand voice and engages the target audience
* Track market trends and competitor activities, and implement innovative approaches and new ideas
* Plan and manage the brand budget to maximize return on investment
Requirements
* 3+ years of experience managing B2C brand projects
* Proven experience in developing and implementing brand strategies while maintaining consistency across all channels
* Leading a team of brand managers and coordinating cross-functional projects
* Strong analytical skills, including KPI management, market research, and consumer behavior analysis
* Experience managing content, social media, websites, and email campaigns
* Ability to adapt the brand and campaigns to cultural and regional market specifics
* Experience managing marketing budgets and optimizing spend for maximum impact
Will be a plus
* Experience in fintech or finance sectors
We offer
* 20 paid vacation days per year
* 10 paid sick leave days per year
* Public holidays as per the company’s approved Public holiday list
* Medical insurance
* Opportunity to work remotely
* Professional education budget
* Language learning budget
* Wellness budget (gym membership, sports gear and related expenses)
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