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Описание: |
About product, team and position:
* Geo: DE, Austria, Switzerland, Canada
* Instruments: customer.io + b2b platform
* Positions: CRM Manager
* Department: Retention
* Retention team: Head of Retention, Product promo manager, CRM manager, CRM/Promo manager
Requirements:
1,5+ years in CRM/Retention in gambling niche
Experience with Customer.io or similar platforms
Knowledge and experience with deliverability — huge plus
Understanding the metrics OR, CTR, CR, ROMI, GGR, NGR, RR, FTD, STD, TTD
English level from B1
Understanding bonus offers and mechanics
Key responsibilities:
Working with Customer.io platform
Building segmentation, create broadcasts and triggered campaigns
Working with communication channels such as Email, Push, Pop-up, SMS
Generate hypotheses to improve LTV, retention, and communication quality
Working with email domains, warm-up, and authentication records
Collaboration with cross-functional teams
Benefits:
% from base salary based on Casino performance (NGR correlated) on a quarter basis
Overtime pay (2x the hourly rate)
Performance-based salary revision
15 (business days) paid vacation days per year + sick leaves + birthday day off
Flexible business hours — 10-18:00 (Cyprus time)
Budget for professional growth after the project launch
Experience in launching a casino from scratch
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